Guests and Customer Experience

Tips on how to better attract guests and improve customer experience

After Covid - the start and recovery to a new target customer profile

New Target Customer Profile When Travel Opens: Where Do I Start?

It’s September 2020, 7 months into the the pandemic (technically 8 months, depending on what side of the world you are), and the tourism business has changed forever.  Three important areas have forced us all to relook at our companies because the travelers’ needs and perspectives are changing, and we have to reach them- somehow.  …

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image referencing times of uncertainty and how to manage it.

Your Greatest Asset in Times of Uncertainty Is This

No doubt, last week was one of the most challenging weeks in the tourism industry, and it’s going to continue for an indefinite period. Of course, the Coronavirus situation in China is bad enough. Still, its impact has now spread to numerous countries leaving travelers and tourism companies alike in a place of fear, uncertainty, …

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industry interview- how to create better tour experiences

Creating better tour experiences – video

-It’s time again to hear from the community. Colombia, is a rapidly growing tourist destination, yet is still developing and changing rapidly over the last 10 years.  Julio Casadiego, is the owner operator of Colombia Travel Operator in Medellin, Colombia. I sat down with him at his office to talk about how he creates better …

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Peace tours one responsible tourism example in rural neighborhoods

Travelers speak out about their sustainable tourism examples

Sustainable tourism is not just an option as a tourism business owner anymore. It’s a necessary aspect of your business to survive. (and for any company in any industry) To do so, we need to look at our business and the world differently. In our last post, we defined and looked at the four areas …

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9 Ways to Better Meet the Needs of Western Tourists

Five years ago was the first time I saw a grown man cry because of a TripAdvisor review. I was traveling in Vang Vieng, a small town in Laos, the landlocked country between Thailand and Myanmar. A tourist haven filled with locally owned accommodations frequented by Western tourists. Vang Vieng is surrounded by impressive limestone …

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The Guest journey- what you need to know

The Guest Journey: What You Need to Know

 I want to talk to you about a common problem I see often in the travel and tourism industry. It is when hotel, tour, event, attraction and transportation operators assume every guest is always ready to buy.  They are not. Often, businesses try to sell something to a guest who isn’t even aware of them yet. This …

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