Yes, we have heard it all now, “These are unprecedented times.” We can make comparisons to the SARS and H1N1 outbreak or the 2008 recession, but still these events don’t compare because every single market and every traveler on earth is experiencing this crisis. There is no rule book, all we have right now is …
“You are what you do, not what you say you will do.” Carl GustavIt’s a new business year, and I hope you’re approaching it with optimism instead of getting overwhelmed. As always, there’s a lot of things to to focus on, but sometimes, a few small shifts to optimize your business can benefit your energy …
We have heard all the buzz words haven’t we? – responsible, sustainable, low impact, eco-friendly. You name it – they are all out there. There are also myths circulating as to what sustainable and responsible tourism means.But one thing is for sure: these themes are important to our guests and our businesses and environmental pressures …
If you read our post, 6 Effective Ways to Get More Travel Leads, you will know that one of the best ways to find new guests is to create a lead magnet, which is a piece of content that you provide to potential guests for free in exchange for their email. You have seen many …
We all want more travel leads, don’t we? Sure, you work your butt off improving the SEO on your website, growing on travel review sites, and even collaborating with partners and OTAs. Still, sometimes, those seem to be lacking. That is because there are some other common marketing strategies out there – strategies that are …
Looking to accelerate your tourism marketing? One way is how effectively you manage your travel partnerships with Online Travel Agencies (OTAs) and partners. These groups are a compliment to your business growth, they can help you grow as long as they are win-win for you. The travel industry has to be collaborative to survive. Travel …
