Category Archives for Pricing and Revenue Management

How to Set Price Objectives

ONE  Way to accelerate your Tourism Marketing and create a successful brand is: Don’t let pricing boss you around in your tourism business. In order to set

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The Causes Of A Wasted Advertising Budget

One problem I see all the time with our tourism clients is that they waste their advertising budget before they fully understand their target guest or their own brand.Have you ever seen an advertisement

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Pricing Mistakes In The Tourism Industry

Pricing your tourism products or services is not an easy task, and often  pricing mistakes in the tourism industry can result (i.e. Pricing too low or too high)Watch this video below to find out the

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