Pricing and Revenue Management

Pricing and revenue management in tourism marketing. How to improve your bottom line without sacrificing your business.

value and price image - key things to consider when you set price for your tourism product or service

How to Set Price Objectives

ONE  Way to accelerate your Tourism Marketing and create a successful brand is:  Don’t let pricing boss you around in your tourism business.  In order to set pricing for  your tourism product or service, it involves objective pricing instead of emotional pricing. This is one of the big problems in the tourism industry.  Let’s face …

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Pricing Mistakes In The Tourism Industry

Pricing your tourism products or services is not an easy task, and often  pricing mistakes in the tourism industry can result (i.e. Pricing too low or too high) Watch this video below to find out the problem that I see all the time with hotels, tours, transport companies, attractions, event owners and operators Do tourism …

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