image referencing times of uncertainty and how to manage it.

Your Greatest Asset in Times of Uncertainty Is This

No doubt, last week was one of the most challenging weeks in the tourism industry, and it’s going to continue for an indefinite period. Of course, the Coronavirus situation in China is bad enough. Still, its impact has now spread to numerous countries leaving travelers and tourism companies alike in a place of fear, uncertainty, …

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industry interview- how to create better tour experiences

Creating better tour experiences – video

-It’s time again to hear from the community. Colombia, is a rapidly growing tourist destination, yet is still developing and changing rapidly over the last 10 years.  Julio Casadiego, is the owner operator of Colombia Travel Operator in Medellin, Colombia. I sat down with him at his office to talk about how he creates better …

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picture depticitng content marketing and using third party content

Why You Should Share Third Party Content from Other Blogs and Websites

In our last post, we looked into how to easily find topics for your blogs or social media. Here’s another important part of content marketing: sourcing and sharing others’ publications, known as third party content. We also call it curated content. Curated content can include a blog article, a story about your destination from a …

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blog and social media topics - ideas are the lightbulb

Looking for blog and social media topics? Here’s how.

This is marketing today – providing helpful and free content and writing about topics interesting and informative to travelers.The reason? To provide value to readers, offer useful information to solve their needs, and remind them of who you are and what you do. It also helps you gain authority and earn their trust in building …

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hands and the world - an image to depict climate change and tourism

Climate Change and Tourism: Action Plans for the Industry

Climate change is a scary yet important topic to think about; it spans every single border and impacts every human and every culture. The impact of climate change and tourism is a more frightening scenario when you realize that Tourism accounts for 8% of all global emissions, 10% of all jobs in the world, 319 …

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